Create A Cash Flow Show

How do you make an e-book? Why do you even want an e-book? Or better yet….. What is an e-book?

Let’s take those questions in reverse…..

What Is An E-Book?

An e-book is an electronic book or a document which is sent over the internet in a format that is stable so that it will not change, cannot be changed, or at least is difficult to change. Usually an e-book is in a PDF format. Full length books are being converted to e-books and sold on the internet. People are creating e-books for training tools or for selling information that has value.

Information Is The Perfect Product For Online Marketing

Information is the perfect product because
1. It is easy to produce
2. It is inexpensive to produce
3. It is inexpensive to deliver
4. It is delivered quickly

Why do I want to create an e-book?

Here are some reasons why someone like you, a direct sales or network marketing consultant, may want to create e-books:
• You can use it to get paid to generate leads on the internet-This is really cool!
• Utilize an e-book to increase your database
• Utilize your e-book to increase your eBay score so that you are a more credible seller
• E-Books make excellent training tools for your team. They are easy for the team to duplicate the system by passing your e-book on to their new sales professionals.
• E-books keep material from being duplicated or someone else taking credit for your information
• E-books will establish your as an authority on a topic or an issue
• Create can create cash flow
• Establish your online credibility if you are getting involved in internet marketing
• E-books can be viral marketing when the value is great enough that people pass it on. You can embed links with in the file that bring the new recipient back to you as a customer.
• E-Books give beginners an opportunity to get involved in internet marketing without a big start-up cost. The experience will prepare you for bigger steps because you will become more experienced with new technology.

How do you make an e-book?

That is not the easiest question to answer. In the Spring of 2007 I conducted a two-part teleseminar series on E-Books. The recordings are a total of 118 minutes so I cannot sum it up here.

The first step in the creation of an e-book is to decide why you want to create one. On the list above, what is your purpose? The end result desired is going to have a lot to do with how you proceed. An e-book that is going to be sold on eBay and used to create a little cash flow as well as boost your eBay score will be very different than one used to train your team.

To sell an e-book, it is important that the buyer feels as though they got a good value for the money they spent. When I sell and e-book on eBay I sell it for $4.75 and it is about 8-10 pages long and includes an hour long audio on the topic as well. If there is no audio, just an e-book, then I would recommend that the book be about 25-30 pages. Your material will have to be of value so that you are not stuck with a bunch of refunds.

FoodSmart Comfort Cooking E-Book

It is a nice e-book, but if I sold it to people for $4.75 most likely I would get many requests for refunds. One of the e-books that I sell on eBay that has better value is this one:

Pump-UP Your Calendar Talking E-Book

You can see that this e-book has at least a value of $4.75 if not more. Do you think I should raise my price?

When creating an e-book to train your team, then you can decide what you want to put in it based on your training goals, and if you are giving it away, then it doesn’t matter how long it is as long as it serves its training purpose. Check out the Pump UP Your Calendar E-Book by clicking here. This is a powerful e-book that includes an hour long audio recording. I have also sold this one on eBay for $7.00.

After you decide why you are creating an e-book, then it is time to pick your topic and start writing. After you type your e-book, you convert it to a PDF file and then you can distribute it with no worries that it will change in transfer or that someone will steal it and call it their own.

There are many other details and technical options when creating your e-book, such as audio, embedding links, making it viral, selling it, selling the copy rights to it and more.

Learn More About E-Books Training

To learn all of the ins-and-outs of creating a professional looking e-book, the CD Set that we made during the tele-seminar has all of the details. The Creating Professional E-Books CD set will give you everything you need to create your own e-books. This set includes:

• A web supported collection of e-books on a variety of topics
• 2 CDs
• Access to me for personal assistance
• A life time discount on professional designed real-cover images

Order Your CD Set NOW for Only $27.00!
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Deb Bixler www.CreateACashFlowShow.com 717-751-2793