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Reduce Party Plan Show Cancellations

Posted by Deb Bixler

Home Party Plan Hostess Contact

The secret to reducing home party plan show cancellations is staying in contact with your hostess. Host coaching is the act of teaching your host how to have a successful show. All hosts want to have a great show. The Direct Sales Association has reported that on surveys of party plan hosts it is reported that show hosts DO want more contact from their consultants which is just the opposite of what most consultants think.

Hostess Coaching Is Customer Service

It is good customer service to provide host coaching so that all your hosts have terrific shows.

$1000 Home Party Shows-MP3 Audio Recording

home party consultants Stay in touch with your hostess and teach them how to have a $1000 show! Download your FREE MP3 on host coaching for $1000 shows. When you use these tips in to coach your host to success you will reduce cancellations and increase sales.

Hostess Coaching Reduces Cancellation

Cancellations are often thought of as the bane of home party plan. Without host coaching, cancellations in the neighborhood of 60 percent are not unusual. Good host coaching can capture a significant number of guests who might otherwise have been on the fence about attending. Here are some very specific tools that sales reps can give a home party plan hosts to garner the attention of potential guests.


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Write The Home Party Plan Guest List

Don’t allow the host to simply remember who has been invited. Insist that the host prepare a list, or better yet a database, of every person invited and each point of contact before the event. While reviewing the list, the host and her or his friends will often think of additional people to invite. As the party date approaches, ask to see the list and help the host update it as necessary.

Broadcast the Party Invitations

It’s never enough for the host to haphazardly email a few friends and relatives and expect them to pass the word around. Coach the host to use all media available to maintain contact and penetrate the client base. Advise the host to call ahead with a personal invitation then send real invitations by snail mail, email, phone calls and even personal visits. Remind the host to use the talents of everyone involved in the party to get the word out. The rep and the host should work that list together until every name has confirmed. And ask the host to make one last reminder call to each invitee the day before the party.

Bring A Guest To The Home Show And Get A FREE Gift

reduce hostess cancellationHelp the host reduce cancellations by sweetening the deal with a gift. Provide small samples of the product or a coupon for a major discount for the host to include in mailed or in-person invitations. For many people it can be hard to refuse a free gift and such enticements can facilitate their decision to attend.

Leverage Guests’ Relationships

Another good way to reduce home party plan cancellations is to ask the host to consider each guest’s relationship with the others on the list. The host should ask some of them to contact the others they know to carpool or just inquire about attending. And make sure that the host knows that all her or his friends are welcome to invite people not yet on the list. Tell everyone bring a guest to the show and get a FREE gift. Saying over and over again!

Put a good host coaching system into place and it can reduce home party plan cancellations by a big margin and give a needed boost for more successful sales.




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Party Plan Hostess Coaching Tips

Posted by Deb Bixler

Party Plan Host-Hostess Coaching-Free Direct Selling Audio MP3 Download

direct sales consultants Hostess coaching for your home party is the secret to party plan success. When you are an effective host coach you are partnering with your show hostess and creating a home party that benefits you both.

Some party plan consultants look at hostess coaching, or host coaching as some companies call it, as a bother to the host. This could not be further from the truth.

Direct Selling Association-Customer Service Tip

Party Plan TIP: Call your hostess more often!

The Direct Selling Association has found in their studies that the one complaint that party plan hosts consistently report is their  wish for better service. Most party plan hostesses said that they wished they had heard from their consultant more often. Frankly, the two times that I have hosted a party in my home with other sales companies I have felt the same way. It was frustrating for me to have to always call the host when I had a question or needed more catalogs. I really did feel as through I was not getting enough customer service!

Hostess Coaching Is Customer Service

$1000 Home Party Shows-MP3 Audio Recording

This hour long audio recording will teach you how to be an awesome hostess coach who provides awesome customer service. You can listen to the audio recording here by clicking the green button (you may have to click it twice):

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The hour long seminar was recorded live on the direct sales power hour. It was
formerly available by download on the Elite Sales Club MP3 page so you may already have downloaded it if you are a regular visitor here.




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Home Party Sales-Tips For Host Coaching

Posted by Deb Bixler

Increase Cash – Home Party Sales Business

The recent Power Hour tele-seminar was focused on coaching your home party host for the highest show possible. Host coaching will reduce cancellations, increase your show average and allow you to make more money every time you leave the house. Host coaching makes it easier to schedule shows and finds you new sales reps. Host coaching is part of your job and it will allow you to transition from a part time business to a full time business in your home party company. Host coaching creates happy hosts who schedule shows again, give you referrals and become loyal customers. Host coaching is the back bone of your business because it creates all other parts of your business.

Free Tele-Seminar Recording -Ideas To Increase Sales Ideas

This hour long recording is a system of host coaching which will create a solid business and increase sales. This seminar was recorded live on The Power Hour tele-seminar and is presented here unedited. To join future tele-seminars, learn more about host coaching and other topics sign up for the newsletter announcements.




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Create Cash Flow In Home Party Business

Posted by Deb Bixler

Create A Cash Flow Show Party Plan Presentation

Finally, I am back with the last of the three-part article about the theme of this site Create A Cash Flow Show, meaning “create a cash flow show” schedule and party plan business.

Create A Cash Flow Show is an acronym for what has to happen in your party plan business to create consistent cash flow:

The C in Cash is for cash register. Use the phone to make your cash register ring.
The A in Cash is attitude and attendees
The S in Cash is Sales before the show.
The H in Cash is for Host Coaching which is the back bone of your business.

F in Flow is for the most important thing and that is FUN!!
L in Flow is for look and listen for leads.
O in Flow is for show organization.
W in Flow is what to take, what to talk about and word choices.

The S in Show is for Sales after the show and show talley
The H in Show is for host coaching and host appreciation.
The O in Show is for opportunity and out of the box customer service.
The W in Show in wrap-up and willingness.

Home Party Sales After Show

create a cash flow showCreating cash flow after the show (sales after the show) hinges on having sales before the show. There is no cash flow after the show if there is no cash flow before the show. Recently I had lunch with a friend who was at a live CashFlowShow seminar and she said that it is too much work for her, so she is not going to do it.

Everything good involves effort.  The beauty of this and all of these systems is that it takes less effort after you put them in place. Just like a train, the effort to get it moving sometimes seems like work.

Once you are rolling along though it becomes effortless. The momentum in your business will become easy when you put systems into place. This system of Creating cash flow will work for you when you put the effort into setting it up.

The Party Plan Show Tally

Your show tally is the accounting of the events which took place at the show. This is your explanation of show benefits for your host. You absolutely must go over the show benefits with your host the night of the show. You have put time, focus and energy into getting the sales rolling along so now is the time to capitalize on that train which is moving at high speed.

Your host already circulated books, told all her friends and relatives about the show, just had fun at the show, so while she/he is into it, still excited and the wheels are rolling, go over the tally or benefit package so that the host stays motivated to continue to gather the orders to achieve higher sales. If you wait and call the host back the morning after, you will lose the momentum. Go over the benefit package the night of the show!

The show tally should include:

  • The money: Do that first, because it is basically a negative. Give her/him the checks or explain how the final payment is going to work, etc and put it in writing for you and for the host.
  • List the shows scheduled and the people that said they might be interested in hosting a show so that she may contact them and encourage them to do so, before you give them a follow-up call.
  • Then the benefits will be listed in 3-4 columns so that you can show her/him what the benefits are now and what they will be in 3-4 higher levels. Lay it out so that the host can see the benefit package three levels to four levels up from the current level. If your company has a form to use to go over the benefits, then use that. If there is not one available that comes with three to four levels incorporated into it then you might want to adapt the one I have included here. Show Tally#1

The goal is to inspire the host to higher levels. Let’s say that the show is at $480. When going over the benefit package explain what she/he will get at that level and then say, “At the $500 level you will get …… we will not close the show until you get there, you can easily get one more order”. Then say “if I were you though, I would shoot for the $600 level with all those catalogs you have out, it will not be a problem for you to hit $600.” Then say: And at the $700 level you will get….. that is certainly within reach….. Do you have enough catalogs? When would you like to talk next week to wrap this up?”

When you act as if it is normal for to collect orders after the show and everyone does it, then it will be normal and everyone will do it. You planted all the seeds necessary to make this happen during your host coaching and during the show. You can even take the time to put together a list with the host of who they are going to get back with if you want and remember: do not be stingy with your books. At this point also, if you company pays you a commission on what the host buys at a discount or at half price, then be sure to encourage them to take advantage of the awesome discounts for future gift-giving needs.

  • Pick a date to close that is about 4 days away, write it on the tally and write it in your calendar and give her a copy of the tally.

Customer Service For Home Party Business

The H is show is for host coaching after the show and for host appreciation both of which are just fancy names for customer service. Sales means to serve and a home party business that is successful is founded in solid customer service principles.

After the show host coaching includes:

  • Doing your show tally to keep the momentum going and generating sales after the show.
  • Encouraging the host to ask the outside orders to schedule a show so she/he gets extra credit.
  • Leverage the momentum that you have created by host coaching the host for orders before the show.

Host appreciation does not end after the show. I strongly recommend the “day after” phone call to thank the host for inviting you to their house.

A phone call from you the day before her shipment is to arrive would be nice and another call 3-4 days after she/he receives the products to see if they got the orders out of the box and distributed them.  There is nothing worse than arriving at a show 6 months later only to find a host distributing the products that she/he held in the trunk or basement for 6 months. Share the value of fast distribution with your host.

A snail mail thank you not will set you apart from your competition.

Sharing The Opportunity is the O in SHOW

home party opportunityYour business opportunity should always be part of your wrap up. On your show tally, put down how much the host would have made had he/she been the sales professional. Ask the host, how did you enjoy being a consultant for the past 6 weeks? Compliment the host on her/his sales skills and ability to generate sales and interest in hosting. When you put on the show tally her/his commission, it will remind you to ask them again if they have ever thought of doing what you do?

Memorize those words, “Have you ever thought about doing what I do? No… oh well, you were so terrific at putting this show together and gathering up orders, I thought you would be an awesome consultant…You should keep it in the back of your mind if you ever need an additional steam of income into your home.”

The O in Show is also “out of the box” calls. As mentioned above encourage your host to get the products out of the shipping box and distribute them. Another “out of the box” call could take place a month or so down the road to each guest.

Wrap-It Up And WILLINGNESS In Party Plan SHOW

You can wrap it up in person for that personal touch or you can wrap it up on the phone for the convenience of all. Either way always encourage more orders by saying:

  • “Wow you did terrific, you’re at $674 now, you are only $26 away for an additional $xyz for free, if you had another day is there anyone else who may want to order?”
  • Then on the next day when the host comes back with another order or two and sales are now $733you say “Wow you are only $67 away from the $800 level; would you like another day?”

You could go on like this forever. Working the system like this, you will occasionally have a host go from say $555 to $1000, and that is because you got the train moving before the show and everything is already in place. The orders are easier to get after the show when the system is already set up for it.

  • Another way to increase cash flow after the show is if your company pays you a commission on what the host buys at a discount or at half price, then be sure to encourage them to take advantage of the awesome discounts. Always ask, would you like anything else at your discount, Christmas, birthday gifts, etc.

Last and not least, compliment your host one more time on the terrific show she/he had, and the terrific sales consultant she/he was for the past month and ask if she/he would like you to teach her how to create an additional stream of income.

You can not stop a moving train! Is your party plan a moving train? Are you creating A Cash Flow Show!?

Increase party plan sales

This is part of the Create A Cash Flow Show party plan training program.

Willingness Working From Home

  • Willing to make the effort
  • Willing to educate your self
  • Willing to invest time and money in your business
  • Willing to TAKE ACTION
  • Willing to stay committed

Willingness is essential when working from home! Put YOUR train in motion with the Cash Flow Show systems of party plan presentation!

The CashFlowShow Game participants can save $20 on this powerful program by applying the coupon found on their score card in the shopping cart.




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CreateACashFlowShow content is copyrighted. You may share it on the web using a short excerpt & an active hyperlink back. Please do not republish any content in its entirety on the web. For offline use please credit the article to Deb Bixler & include the website: CreateACashFlowShow.com

Direct Sales Marketing After Show

Posted by Deb Bixler

Marketing Tips For Direct Sales Party Orders AFTER Your Show

This is the second of the three part article on how to market your direct sales party business so that you get more orders AFTER the show.  We had a series of direct sales seminars called: Create Cash Flow After The Show and these three articles are the result of those calls.

  • Yes you can increase your sales after the show.

After Direct Sales Show

Cash After Show is the acronym for marketing tips that will generate sales after your direct sales show. If you haven’t done so yet check out the previous article to see what the first 4 tips are in the Cash part of Cash AFTER Show. Today’s post will focus on the AFTER part of the acronym Cash After Show. Remember that in order to have Cash Flow After The Show, you must have Cash Flow before the show!  Read the first article to learn how to create momentum in your direct sales show so that the sales will continue after the show.

Direct Sales Success = Attitude

In direct sales, your success is all about attitude.  The A in AFTER stands for attitude.  It always comes back to attitude, doesn’t it?! Your attitude about the orders before and after the show affects the outcome tremendously. When you position yourself (positively) with the attitude that it IS  normal for everyone to have orders before and after the actual direct sales party, then they will. When you position yourself (negatively) that it is hard or pushy, or asking too much of the host, then it will be. Your attitude will determine your hosts’ willingness to collect orders. before the show.  So your attitude will determine the outcome. Position yourself as a sales professional that always has good shows for the host, and you always will.


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Words That Help Increase Sales

Using better word choices will definitely help increase sales. The other part of the A  in the work AFTER stands for Ask for what you want. That means be specific and use good word choices.

Say, “our goal is to have 8 orders when I arrive….”  NOT “  our goal is to have some orders” or that all good hosts collect orders, or that extra orders will give you more free products.  Say “Our goal is to have 8 orders before I arrive.”  Set a specific bar.

Another example is to say “When we have 16-21 guests in attendance, I can guarantee a $1000 show” or whatever it is you are saying. The specific numbers here are not the point. Pick out numbers that work for your business, and remember to go high and be specific. These examples are just that. The things that you ask for specifically are unique to your business. It may be that you ask them to have 2 friends lined up in advance to host a show, or what ever you specifically want. Your Attitude about the ability to reach those specifics and the bar that you set when you ask for what you want will create specific results. Vague statements will result in vague returns.

Direct Sales Party Means Fun

When your attitude is positioned professionally and you are asking for what you want, the next step is fun.

The most important piece in any home party is FUN!  If the direct sales consultant is not having fun, then the host won’t have fun either. Be silly in your messages, make fun of yourself, tell the host how much fun it is being a consultant.  Have fun! If you are not having fun, then your host will think it is too much work to collect orders or even to have a show.

Good Consultants Tell Hosts How It Works

A good direct sales consultant takes the time to tell the host how it works.  In our acronym AFTER the T stands for TELL.  Tell your host how it works. We think that she knows how it works and that is because we are conditioned to it. If the host is not comfortable collecting orders, then she won’t do it. Tell her about how the order forms work, the tax, and the payment plan. Tell her how to take credit cards or who to make the checks out to. Tell her what is on special and tell her word choices on how to generate interest in products. Tell her when we plan to close the show. BE SPECIFIC and you will get specific are results.

Say: “In order for our guest to get their orders quickly, our goal is to submit the show within one week of our show date. It is easier when you collect the money as you go along, instead of having to go back later and collect it”.

This does a few things. First it implies subliminally that we will have time to collect extra orders after the show and it also establishes the fact that we will not be keeping it open for a month, while at the same time encouraging her/him to get the money when the order is placed. Tell your host how it works so that she/he is comfortable with the process. When I say TELL. I really mean discuss, explain have a conversation and interact, but tell her the facts. Don’t be wishy-washy!

A Direct Sales Business Is Exciting

Did you notice how we never get away from the Attitude part! Your energy, enthusiasm and excitement is what makes or breaks your direct sales business. I am talking about physical and emotional energy. When the direct sales consultant is excited and is able to translate that through the phone, letter, card, internet and into the host, then she too will have the energy and enthusiasm to get this train rolling so that we can not stop it after the show is held.

  • Stand up and wave your arms when talking on the phone.
  • Talk in a higher pitch voice. Hand-write notes, even on pre-printed cards.
  • Be perky.

You may be saying that Deb is nuts at this point, and it is true that the only time you will come through as being energetic and enthusiastic is when you overact to the point that you think it is ridiculous. Energy and enthusiasm does not go through the phone, email or other technology based media well. You must over act so that your host catches the energy, excitement and enthusiasm for your business. Then she or he can transfer that to the guests.

Motivate Your Show Hostess

The R in AFTER if for remind, remind, remind. In order to motivate your show hostess continuously of what your/her goals are. Every single time you talk, leave a message, or communicate in any way of form, remind her of the specifics that you are asking for and of the fun and excitement we are all having! Remind, remind, remind!

Direct Sales Training Seminars

The Cash AFTER Show training was a seminar held on the direct sales power hour.  Held every even dated Wednesday, these direct sales business training programs are free.  Get on the newsletter list so that you receive the dial in on the day of each call.  The Cash AFTER Show marketing training can be read in three parts.  See the list of related posts below to read the other articles.  You CAN and do deserve to have sales after every direct sales party!

Direct sales training club




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