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Start A Blog – Party Plan Blogging Is Fun! (Tip #45)

Posted by Deb Bixler

When I say start a blog for home party business leads and bookings most people say -

“Whoa! I am too busy to start blogging too!”

OR

“I cannot even imagine what I would blog about!!”

As a party plan or direct sales consultant you should use every marketing opportunity available to find business and a blog is just that…. another marketing opportunity.

The funny thing is that blogging makes all your other activities easier both online and offline!

Your blog or even just a static website with an easy-to-say, easy-to-type domain name is great for offline marketing. Imagine how easy it would be to tell people:  “Go to my website: SallysSellingSite.com”

When you have an easy-to-say direct sales domain name you can say it offline more often to generate web orders. You can use it in:

  • host coaching
  • during your show
  • at the store
  • anywhere

A blog also provides you with content to share and stream across your social sites.

As A Party Plan Consultant Why Blog?

Why Blog? You are probably thinking ‘Why should I blog?” when I am already so busy!?

The main reason that you should blog is that your affiliate site is basically the exact same content as all the other consultants as well as your home office’s site.

When Google does a search for someone they are looking for the most appropriate content online.

If  there is duplicate content then Google must make a choice. They pick one site to serve up based on other variables such as length of time online, incoming links or amount of traffic.

The result is that 9 times out of 10 the only site that appears is the home office’s site because all the affiliate sites were duplicated after the main site.

If someone searches for your company’s name and types: book a MyFantasticCompany party – chances are your site will not show up.

Party plan blog As a blogger, you can create unique content that is in your niche.

Every blog post becomes a page that could show up in the search engines. You then link back to your sales site from your blog!

A blog is an ongoing sharing of information.

You can share about many topics that bring value and create desire for your products with links back to your site!

Think of each article as one more piece of real estate that Google can find!

Promote – Add Value Packed Information

Blogs can come in the form of helpful tips and hints, small summaries of articles pertaining to a particular industry, or small articles about a specific topic.

If you are in the home party plan business a blog is a very effective promotional tool.

I frequently get asked, “What should I blog about?”

You should blog about anything that brings value to your clients and can or would create desire in the market for your product, opportunity or services.

Blogging is a way of serving the public.

Your blog focus can be anything that is related to your product or niche.

Another article that may help you narrow your blog topic may be the one on getting started in public speaking.

How To Start A Blog: Pick A Topic

Your blogging topic should be specific to your business, not just your company but your own personal business. Think about:

  • What is your business personality?
  • What is your product line?
  • What is your niche market?
  • How can you bring value to your customers?

You are in a direct selling company selling cosmetics, fashions, or jewelry:

  • Beauty Tips Blog
  • Women On The Go
  • Beautiful Women Working At Home
  • The Modern Woman’s Fashion Consultant
  • Moms Look Good Too
  • Mom, Kids and Good Looks

Your home business company focuses on kitchen tools, food, or food mixes:

  • Mom’s Fast Kitchen
  • Fun, Fast And Healthy
  • The Convenient Gourmet
  • Cooking On The Run

You sell health items, vitamins, or outdoor active clothing:

  • start a blog The Active Family Blog
  • Healthy Living Tips
  • Outdoor Living and Healthy Choices
  • Growing Up Healthy

The blog topic can be general, which will leave you open to a wide variety of articles.

If you sell jewelry and your topic or blog theme is jewelry, that is cool.

If your topic is fashion and tips on how to look good on a budget, then it opens you up to many different types of articles which could include jewelry and more.

Your new blog will have the feature to create groupings called “categories.”

So, in the example of jewelry, you could have a jewelry category, an accessories category, a parenting category, a junior fashion category or any other subject you want.

Keep in mind that a blog should be updated on a regular basis.

Some people even choose to do this every day. Basically, anytime you have something to report or an event to pass along, you will want to update your blog. The more you update your blog, the more “real estate” you put out to the search engines.

Every page becomes search engine “bait,” so the more the better.

Free WordPress Blogs For Beginners

how to start a blog I recommend WordPress because it is a very search engine-friendly blogging platform and easy to use.

Free WordPress blogs are available.  If you are not sure that you will stick with it, then I recommend that you start with a freebie to see if you can get into it.

But if you are serious, then you should really go all the way and have a real WordPress blog that you actually own.

Blog Set Up For Party Plan

Why Blog? WordPress is easy to master after it is set up. For your first party plan blog, it would be advisable to have someone else set it up for you.

It is not uncommon for people to have more than one blog.

After you blog for a while, most likely you will be able to set up the second blog yourself.

Deb provides quick and affordable WordPress installation services for home business owners as well as a WordPress tutorial to get you off on the right foot. Click to email her and get a quote.

  • Be careful on the web, because it is easy to spend too much money on a blog set up service!!

Stream Your Party Plan Blog Across Social Sites

After your blog is set up it can be streamed automatically into the various social sites. That way you get the benefit of having a search engine-friendly blog as well as the social site connections and content for both.

Often your social posts take the reader straight to a sales page and if they do not want to buy they never go back, but if they are taken to content of value on your blog instead then they may read and return again!

You can place a blog on just about any website that you already own with the exception of a direct sales company affiliate site.

Party Plan Company Rules & Blogging

  • Please note that it is really important to check with your party plan company’s online policy before you start blogging.  All companies have rules to protect the brand and it is your responsibility to know what your company allows and follow their guidelines.

Once you set up the blog itself, it’s time to begin writing.

Create a consistent schedule and make it a routine. You might even consider setting a blogging schedule. You don’t have to write in each blog every day, but the more you do, the more publicity you get.

Do a little bit of studying on how to make your blog article more search engine-friendly so that you get the most bang for your bucks.

Remember: The most important thing to remember about blogging is to provide VALUE!

Why Blog?

Well… for business and bookings of course!

But also because blogging is FUN!

Send Deb an email if you want some help setting up a blog.

Please Support The Radio Show Sponsors! The Client Angel is software to organize your home party office and stay connected! Client Angel Party Plan Follow Up Software


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Spencer Howerton – Social Media & The Newsletter

Posted by Deb Bixler

Our guest on the Cash Flow Show Home Business Radio yesterday (7/9/14) was Spencer Howerton of MyNewsletterBulder.com

You can listen to the first set here and/or learn how to make the most of your newsletter marketing campaign by listening to the full broadcast daily through 7/22/14.


Home Business Radio

Integrate Your Newsletter Campaign with Social Media

MyNewsletterBulder.com is a Cash Flow Show Radio sponsor so be sure to take advantage of the FREE trial offer!

Share your newsletter in all the social sites using it as one more way to have good content streaming across all your social pages.

Newsletters are not complicated….
Like social sharing, just be who you are!

Everyone is a consumer of Facebook, Twitter, Pinterest, etc. and your newsletter is just one more social sharing tool. Email marketing is one more technique to integrate with your social media presence.

Create a system of sharing where all your social sites are interconnected and create a system of sharing your life in all settings. The newsletter should be simplified and always include a ‘join now’ button. Sharing your newsletter will become viral on your social sites and help increase your list…..

Make one marketing piece and share it to thousands of friends, fans and followers by sending it to your email list then sharing that newsletter in each of the social sites!

More From Spencer Howerton

You may be interested in other articles on the Cash Flow Show contributed by Spencer Howerton:

Remember – Consistency is KEY – Make a system and build on it!

Visit the home business radio show page to listen to the full version through 7/22/14. We discussed segmenting your lists into groups, team training with newsletters, frequency of mailings and more!

Please support the CashFlowShow Radio Sponsors! MyNewsletterBuilder is easy to use service. Deb's content can be preloaded into an auto series for your team from the MNB content corner! newsletters for direct sales


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Never Change Your Business Email Address Again!

Posted by Deb Bixler

Wouldn’t it be cool if you never had to change your email address again?!
business email

Isn’t it a pain when you change phone, DSL or cable service and you have to change your email address with everyone on earth?

Some people never get the message and emails get lost.

This means you lose customers!

  • What if there was a way that you could have the same email address for the rest of your life, no matter who your provider is?
  • What if that service only cost $15.00 per year?
  • Would you take advantage of it?

Pick A Business Email And Never Change It!

Most domain services like GoDAddy come with one or more FREE email addresses.

Even if you do not want to manage a website, you can buy a web domain for about $15 per year.  You never have to set up a website.

Just buy your domain (don’t buy hosting unless you want to set up a website) then create your FREE email address!

You then just forward it into your connection service. You could change from DSL to cable and back every year and no one would be the wiser.

If this sound too techie for you then just send me an email after you buy your domain and I will set it up for you… it is a 15 minute job!

Buying Your Business Domain – DOs And DON’Ts

  • If your name is hard to spell, don’t use it.
  • If you insist on using your hard-to-spell name, then buy all the misspelled variations of it and redirect them into your site.
  • Do not buy domains with a hyphen. It is too hard to spell Sales-Tips.com and when speaking the domain name, it is hard to say and hard to remember.
  • Don’t use numbers if you do not have to, as they are either numeric or spelled out. Again hard to communicate.
  • Do not use hard-to-spell words. Even savvy business owners sometimes are not good spellers. Cappuccino.com on first look seems good but I’ll bet most Americans spell it wrong.
  • If you buy a long domain name it should be for branding purposes. CreateACashFlowShow.com is a brand that I am now known for but it is still too hard to type in!

I wish I had known 7 years ago what I know today about buying domain names!! LOL

My email is Deb@DebBixler.com.

When I say that to people I often hear: “Wow! that is easy to remember!”

You can do the same thing. You will then use the same email address forever and never lose another email or frustrate friends again when you change providers. Everyone should do it!!

GoDAddy has cheap domains so grab one for your business email and never lose a customer again!

The CashFlowShow Radio premium sponsor is MyEsig.
Get a professionally branded email signature that tracks clicks! direct sales business signatures


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CreateACashFlowShow content is copyrighted. You may share it on the web using a short excerpt & an active hyperlink back. Please do not republish any content in its entirety on the web. For offline use please credit the article to & include the website: CreateACashFlowShow.com

Avoid Facebook Party Confusion!

Posted by Deb Bixler

Holding Facebook parties is quite the rage these days!

For the past few weeks I have been participating in Facebook parties in the process of creating this training video for a private client.

One thing that I have found is that most distributors are unable to overcome what I am calling Facebook Party Confusion!

Avoid Facebook Party Confusion!

This is a 58 minute video on FB Parties –>

After joining, watching and attending over 40 events I have learned that the single biggest issue for a successful Facebook party is overcoming Facebook party confusion!

There is a special course launching this week (week of May 5th) that specializes in Facebook parties that you may also be interested in checking out as well.

Sponsored by the Inside Circle and Julie Anne Jones, if Facebook parties are of interest to you, then I strongly recommend that you check it out!

Facebook Party Confusion Issues:

These are the some of the issues you need to combat when holding your party:

  • How To Find The Event – This is by far the biggest challenge that people have in attempting to attend a party. Even as a determined party goer with FB savvy I often gave up trying to attend or get back to a party after leaving it once.  This is often due to the privacy settings on the party!
  • What Is Supposed To Happen – A very clear picture (post) before and during the event should tell the attendees what is supposed to happen. More than a few times I saw people post things like “what am I supposed to do? or “how does this work anyway?”
  • How To Buy – The call to action needs to be clear!
  • Refresh Your Page – It is important to let people know before and during that they may have to refresh the page to see current posts!

Facebook party confusion is something that can be overcome with practice and planning.

Enjoy this (private) video to the end and consider my last tip mentioned at the close of the video:

You may want to just use FB parties as a portal or publicity system to hold your online parties in Google Hangouts or using a real webinar service!

Please Support The Radio Show Sponsors! The Client Angel is software to organize your home party office and stay connected! Client Angel Party Plan Follow Up Software


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CreateACashFlowShow content is copyrighted. You may share it on the web using a short excerpt & an active hyperlink back. Please do not republish any content in its entirety on the web. For offline use please credit the article to & include the website: CreateACashFlowShow.com

Finding Social Media Leads – On The Radio

Posted by Deb Bixler

Last night on the Cash Flow Show Radio Karen Clark shared her tips on how to find social media leads and make the most of your time online.

It was a GREAT show with LOTS of awesome tips!

You can listen to the first set here 24/7 and/or check the schedule to listen to the full show which will broadcast daily through 3/11/14. 

Home Business Radio

Social Media Leads

Social media leads are great but often it is tough to follow up personally. Just because they are following you does not mean they automatically become a customer.

It may take up to 3 years to develop a relationship to the point that a lead becomes a customer and often in the social sites it may be difficult to gather the contact information.

Karen recommends that you create a contact form that stands alone or integrates on Facebook so that you can get specific information to use in a more personal connection. This could be a newsletter subscription,  a ‘what can I do for you’ form or even a contest or prize drawing.

  • Put a tab under your cover photo with a contact form
  • Periodically use the link to your contact form in status updates
  • Create a status update contest so everyone filling it out in a certain period is entered in a drawing

The 911 Of Status Updates On Your Business Page

You will NOT get any leads in your social media marketing campaign if you over market.

I Love what Karen said about 911 of status updates:

  • Post 9 updates of value
  • Post 1 update that is marketing
  • Post 1 update that is personal

Your business page is for business and your profile page is for you the person but there is some overlap.

Be sure that you show you the person once in awhile on your fan page and only occasionally send people over to your business page from your profile.

You will get more social media leads when you consistently post but do not over market.

Support The Radio Show Sponsors!
The DSWA Coaching Program Is The Top Leadership Training In The Industry! DSWA training


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CreateACashFlowShow content is copyrighted. You may share it on the web using a short excerpt & an active hyperlink back. Please do not republish any content in its entirety on the web. For offline use please credit the article to & include the website: CreateACashFlowShow.com

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