Daisy Blue Naturals, Home Party Plan Leader #2Posted by Deb Bixler
This is the 2nd of a 4 part series of the interview that aired on the The CashFlowShow – Direct Sales Radio with Jena Thompson, founder of Daisy Blue Naturals.
If you did not read the 1st part of the Daisy Blue Interview make sure you start there first.
Our topic in this segment of the show was the Daisy Blue Naturals values and mission.
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DEB BIXLER: Welcome back everybody around the world.
The Cash Flow Show, Direct Sales Radio airs seven days a week and live on the second and fourth Wednesday. So go to CashFlowShowRadio.com or send your team there and you can listen to the replays seven days a week, and we are live on the second and fourth Wednesday.
If you have questions, feel free to email me, deb@DebBixler.com.
Jena Thompson, Daisy Blue Founder
We are here tonight with Jena Thompson. She is the founder of Daisy Blue Naturals. We are glad you are here, Jena.
JENA THOMPSON: Thank you. I’m glad to be here.
DEB BIXLER: Jena, for those of you who might have joined us late, has a passion for educating people on natural skin care. She loves helping women grow and experience success in their own home businesses. I mentioned before the break that I get so many questions, it seems like the biggest issue – and you probably know this – bookings, right?
JENA THOMPSON: Absolutely. Yes, and I appreciate that you brought that up because that is definitely something that we put a new program in last year to help us with the increasing bookings and increasing parties. So it is definitely one of those things that people struggle with. You are not alone if you are out there struggling to get those bookings. However, it is probably the biggest thing – I’m sure you know that Deb. The biggest question that direct sellers have is “How do I increase my bookings?” Right?
DEB BIXLER: Right, I just did – not just, but like three weeks ago, we just ended a three-radio-show series. So for six weeks, because they air 12 times, two weeks in a row we air live, second and fourth, and in between they replay. So we just got done airing six weeks’ worth of bookings. Then, you send out an email that says, “What would you like us to share on the radio show next?” and everybody says, “Bookings!”
JENA THOMPSON: Bookings!
DEB BIXLER: Okay. I’m going to ask you. I got an email: “What should I do, Deb? I know you are busy.” They always say that, “I know you are busy.”
Don’t judge me. You don’t know if I’m busy or not. I would love to talk to you. “I love my products and I’m really trying and this isn’t working, but I just love my products. But now I think I should change to so-and-so company because there are not as many consultants there, and I think the market is not as saturated, and what do you think?”
JENA THOMPSON: Yeah. Thanks for bringing that one up. First and foremost, you have to love the product, like I stated earlier in the show, because if you don’t have passion for your product you are not going to make it in that business with that product. Bottom line is, all direct sellers, we all focus on the basics, the basics of selling, booking, and recruiting.
No matter what company you are with, those are the three things that we all focus on. So no matter if you go to a different company or not, you are still going to be looking at sales bookings and recruiting. I love the saturated market question, because we do hear that from time to time. Of course, Daisy Blue is not a saturated market. We have a lot of room for growth. Sometimes we hear the opposite if we have a new state or a new city that is coming on board with us. So, if…
DEB BIXLER: They have never heard of you.
JENA TOMPSON: Yeah, exactly. Never heard of us, so then we deal with that. So no matter what, I call those excuses. Those are excuses.
DEB BIXLER: Right. I think there is unlimited business out there for every company.
JENA THOMPSON: There absolutely is. Absolutely! Even the Mary Kays and the Tupperwares of the world, there is still a strong base that you can find to support your business.
So bottom line, it still comes down to have passion for your product, but you need to take the step. Something that I want to share too is there are a lot of people that believe that – we live in a society of instantaneous results, and direct sales takes time to build. I do encourage when people join Daisy Blue and other direct-selling companies, you need to have patience first because how do you eat an elephant? One bite at a time, and it is the same for your business. It is about build those building blocks that you put in place. That is something that I would recommend to this person looking to switch, because she will have the same issues going into another company as well.
DEB BIXLER: Right. So, do you have any tips for your new consultant?
JENA THOMPSON: Absolutely. It does come down to the basics. At Daisy Blue, I believe that – one of our secrets to success is that we already use tools that are created, and we partner with those that have those tools. You have a lot of great tools that you offer to direct sellers. So I would highly encourage people to connect with you and your website and really get connected with that.
New Consultant Party Bookings
We have implemented several programs for new consultants to ensure that they get off to a great start. That really has made a huge difference for our new consultant party bookings increasing, but it is about consistency.
So the first thing I tell a new consultant is, “You are going to hit your warm market, and that warm market is family and friends. It is fun. It is pretty easy to start.”
It is when that warm market is done and then you have a block. That’s when it gets a little harder. So it is about staying on track even through those times when it is not as easy as it was when you first started. That is usually around the third month. So what I really encourage new consultants to do is focus on those basics. Get back to building that contact list of 100 people. If you don’t have a party book, do a vendor event, do a mixer. Do something so you can get those names and contacts, and never be afraid of the phone. Never, ever be afraid of the phone or the word “no,” because that is going to stop you.
DEB BIXLER: Right. You mentioned something there, like it is usually in your third month – I think a lot of times we do a disservice to our new consultants by telling them it is going to be really easy and all they have to do is schedule six shows or whatever it is and then just wait for referrals. I have always have trained and recommended that you train them for the third month.
Home Party Plan Business
JENA THOMPSON: Absolutely. That’s great! It is true. I know one thing, too, that you shared is about you still need to those face-to-face connections. You can’t sit behind your computer and build a business. Not a direct-selling home party plan business. It is not going to happen that way. So it is about getting out there and outside that comfort zone a little bit and building those relationships.
DEB BIXLER: Right. Well, we have just under five minutes until our next break. Do you want to share your contact information, just so we don’t forget and run out of time?
JENA THOMPSON: Oh, absolutely!
Our website is www.daisybluenaturals.com.
You can learn more about us there. You can contact us through email direct. If you wanted to email us direct and get some information, it is email@example.com. If you have something specific, question for me, just put my name in the subject line and they will get it to me that way as well.
DEB BIXLER: Okay.
JENA THOMPSON: Oh! Make sure you check out our Facebook page, too.
DEB BIXLER: Of course!
JENA THOMPSON: I want to make sure. I just had the little nudge of social media here. So, make sure you check out our Facebook page and that is if you search for Daisy Blue Naturals, we do have a Facebook page as well.
DEB BIXLER: All right. Okay, excellent! And you can find me in any social site at /DebBixler.
JENA THOMPSON: That’s easy.
DEB BIXLER: Yes. I try to keep it consistent. Well, okay. So we just got an email from Sharon in South Dakota who wants some tips about using vendor events. Do you train your team on vendor events?
JENA THOMPSON: We do, actually. In fact I would like to think we have more of an extensive training on vendor events sometimes than other trainings, just because they are such an important tool to building your business. The best tips that I can give are you want to bring people in to your booth and you may have heard making sure that you are not behind the table. You are standing in front of it. You need something that brings them in. It is not about giving out free samples. It is about drawing them in with something, either you have information you are going to share for us.
Of course we do hands on with our products. So it is about sharing with that. Or maybe it is an informational sheet about ingredients, or whatever your particular line of business is, but really make sure that you are bringing them into your booth – that is number one. It is not about sitting behind the table or sitting in a chair behind the table. You want to make sure you get out there and network.
The other thing I love about vendor events is you go around and meet the vendors. Make sure you take time and take a business card and maybe a little sample at this time. Go around and meet all the vendors at that show. Not only will you have potential new customers, you can add them to your newsletter program, but you can also get in touch with potential new vendor events coming up. That is a great resource for you to start getting connected. Don’t be…
DEB BIXLER: Jena, you sound just like me.
JENA THOMPSON: Because we are so smart, Deb.
DEB BIXLER: I know. Aren’t we, though?
JENA THOMPSON: But yeah. I also encourage you to partner with other consultants in doing the shows, especially when you are first doing your first few vendor events.
DEB BIXLER: Right.
JENA THOMPSON: And use it as training.
DEB BIXLER: You mentioned about networking with the other vendors. First of all, I recommend using vendor events for team training also, because if you bring – they are standing right there next to you, right?
JENA THOMPSON: Absolutely.
DEB BIXLER: Listening to the word choices. Also another trick is go to a vendor event once a month as a guest and just do the networking with the vendors, because then you can investigate the event for the future, but also like you said, when you are talking to the vendors you are making new leads.
JENA THOMPSON: Yeah, great idea! Absolutely!
DEB BIXLER: So a vendor event, everybody who is listening write this down. Go to a vendor event once a month as a guest and once a month as a vendor. I guarantee you; you will never worry about bookings again. Right, Jena?
JENA THOMPSON: Absolutely.
DEB BIXLER: In the next segment I’m going to give you a meeting planning template, make your meeting planning easy. It has been nice having you here, Jena. We have a minute and 13 seconds until our break. Would you like to share something?
JENA THOMPSON: Well, first I just want to say thank you for having me on today’s or tonight’s show. I really appreciate it. For all of you out there that are in direct sales and party plan, I love this industry. I love how it empowers us to own our own home-based businesses. I really feel like now is the best time to not only share our business with others, it really is the best time right now to really get out there and grow our industry.
We have such a great opportunity for so many people and we hide it. I’m encouraging all of you on tonight’s call to make sure you get out there and share with others, because I would love to see direct sales and party plan in particular continue on the growth path that it has been on for so long. So, thank you. Thank you again, Deb, for allowing me to be on tonight and allowing me to share about Daisy Blue and our experiences.
DEB BIXLER: Excellent! Cool. So what is your website?
JENA THOMPSON: The website is www.daisybluenaturals.com.
DEB BIXLER: Excellent. Well, it has been a pleasure having you. We will have to do it again sometime, won’t we?
Daisy Blue Leader
DEB BIXLER: All right. Everybody, don’t go away. We are going to talk about planning your team meetings and we also have Sharon Lucas, a Daisy Blue Leader, in our last segment.
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