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Direct Sales Opportunity Gift Bags, Recruiting

Posted by Deb Bixler

Direct Selling Marketing Opportunity At Parties

Marketing your business opportunity at a direct sales home party is really just creating desire.  When you create desire for your opportunity, people will be asking you if they can have more information.  Isn’t that what we all want?  One approach is to soft sell your business opportunity at your parties is to use the gift bag approach.

direct sales recruiting

Best Way To Sell Business Opportunity

You can put together your opportunity gift bag and use it at your home shows to sell your business opportunity. It is one of the best reminder tools for you. It brings value to the guest and it will create a fun way to market your opportunity without being pushy.

Opportunity Gift Bag Recruiting Information

Your gift bag is really just well-packaged opportunity information. Below is a sample list of what you need to create your opportunity bags. Your actual contents will vary based on your company’s product and recruiting materials.

You can use any recruiting & marketing tools your company offers in the bag.

Direct Selling recruiting
  • Clear bag
  • Tinsel or frilly shredded paper
  • Bright-colored card that lists “Tools in your Kit”
  • Copy of your commission check
  • Opportunity brochure
  • Opportunity CD or DVD
  • Gift: small under $1.00 item, preferably costing only pennies.
  • Decorative sticker or label with a message to hold it shut
  • Payday candy bar

Now that you have your opportunity gift bags prepared, use them at your home party to market your direct sales opportunity.  Think big! Bring at least 3 to each show.  Position one in a prominent location to develop curiosity.  This will also be a reminder to you to sprinkle recruiting words throughout your show.

Market Your Sales Opportunity

Marketing is the art, science and skill of creating more and more desire in the marketplace for your products, opportunity and services. The short definition of marketing is: creating desire!

You will create desire for your opportunity by sprinkling the benefits of your direct sales business throughout your show in a conversational manner.

Direct Sales Recruiting Tips

  • Use your opportunity bag as your prize drawing and at that time you can be more direct in your marketing approach.
  • Watch for opportunity red flags and be proactive!!
  • Plan when you are sprinkling which recruiting message.
  • Learn more recruiting – marketing strategies.
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One Response to “Direct Sales Opportunity Gift Bags, Recruiting”

  1. comment number 1 by: Merilyn Strange

    Deb,
    Opportunity bags really work! We’ve been using them for some time. Even though we are not a party plan company we use the bags at Grand Openings (which is essentially a party!) They do work to create interest and “follow-up” is key!

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