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Short Home Shows Make More Money!

Posted by Deb Bixler

Keep Your Home Show Talk Time Short

Your show time should be no more than forty five minutes. Short shows will make you more money. For every minute you go over 45 minutes you are losing a dollar of sales.
When I say your ’show’, I am referring to your official presentation. From the time you start talking until the time you stop talking should be no more than 45 minutes. That also implies that your show has an official start and stop. The guests actually are aware that you have officially started and officially ended.

This Applies To All Network Marketing Companies

I have said this frequently at workshops and always get caught up in a controversy. For some reason everyone thinks that their company is different. The Direct Sales Association has determined in studies that when your show presentation is longer than 45 minutes your sales will drop. When I am presenting this topic, the sales field has a huge list of reasons why their direct sales company is different. It doesn’t matter who I am presenting to, the objections are the same. I hear the same reasons why this doesn’t apply from sales professionals selling: make up, plastic containers, food and food mixes, kitchen tools, romance enhancement, vitamins, you name it. Everyone thinks that their network marketing company is different.

Excuses Why Their Direct Sales-Home Party Shows Are Different

We provide education
We play games and have fun and educate
The guests want to see more products
There is more to say about our product than XYZ products
The host expects us to give more information about the products
We teach a lot of tips
You cannot say everything I have to say in a short time

Everyone Is Busy

Taking the time to think through your presentation and plan it will allow you to create better value for your guests time. If anyone has ever said to you, “I am too busy…..” to host a show or be a sales rep, then you really need to look at the length of your show. When someone says “I am too busy”, it doesn’t mean they are busy. It really means that you have not given them enough value for their time. Time and Fun are the two biggest commodities in America. They are not too busy to watch TV, go to the movies or sit on a lawn chair all night and watch a soccer game. When your show time creates great fun and provides value-packed time, then people will be coming up to you asking if they can host a show. The CD in Create A Cash Flow Show on What to bring, What to Say and Word choices will outline a system of show organization which will provide value to your guests for the amount of time they spend at the show.

Less Talk Is Better

Less is more. Less is better. If there is one thing that people will not tolerate, that is being bored. Don’t rule yourself out, just because you think that your company is different. Think about how you can use this to create better cash flow in your business. Successful sales consultants say ‘How can I?’ Not ‘I can’t!’ Less is better for everyone because we all have full lives.By keeping your show to 45 minutes and providing great value for that time, people will spend more money and want more time with you. When you give them more value in less time they will see the value of hosting a show. They had fun; they learned and had a terrific time. Your calendar will fill up and your sales will skyrocket.

Create A Cash Flow Show CD Set Has Systems For Presenting That Will Work In Any Home Party Business!

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